Growing Your Home-Based Business : : a Complete Guide to Proven Sales & Marketing Strategies
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Includes index.
How to sell what your prospects want to buy -- How to target prospects with a proactive sales program -- Expert tips for using the telephone like a pro -- Ten steps to successful meetings -- Making presentations that sell -- Building your company image without breaking the bank -- How to plan, select, and place media -- Six steps to keeping lead generation on track -- Staying the course : do's and don'ts for successful growth.
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PUBLISHED
Englewood Cliffs, N.J. : Prentice Hall, c1992.
Year Published: 1992
Description: xiv, 226 p. ; 21 cm.
Language: English
Format: Book
ISBN/STANDARD NUMBER
0133661709 (pbk.)
9780133661705 (pbk.)
SUBJECTS
Home-based businesses.
New business enterprises.
Marketing.
Marketing.