Million Dollar Website : : Simple Steps to Help you Compete With the big Boys--Even on a Small Business Budget
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Locations
Call Number: 658.872 Cu
On Shelf At: Downtown Library
Location & Checkout Length | Call Number | Checkout Length | Item Status |
---|---|---|---|
Downtown 2nd Floor 4-week checkout |
658.872 Cu | 4-week checkout | On Shelf |
Downtown 2nd Floor 4-week checkout |
658.872 Cu | 4-week checkout | Due 05-19-2024 |
Includes index.
How to make your website compete with the big boys -- The big picture. What makes a good website? ; Define your audience ; Make your keyword list -- Research and discovery. Borrow from the best ; Find your stats ; Gather up your feedback and do some tests ; Triage -- (Re)Design and (re)development. Nail your site's structure ; Write killer content ; Design to please ; Get personal ; Add revenue with ads ; Home your homepage, test your site, and go live! -- Marketing, search engines, and advertising. Rev up for Search Engine Optimization (beginner) ; Advanced SEO ; Start your (search) engines ; Get the word out to drive traffic up ; Web development toolbox.
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PUBLISHED
New York : Prentice Hall Press, 2009.
Year Published: 2009
Description: xv, 271 p. : ill. ; 24 cm.
Language: English
Format: Book
ISBN/STANDARD NUMBER
9780735204416
0735204411
SUBJECTS
Internet marketing.
Electronic commerce.
Web sites -- Design.