Mad for ads : : how Advertising Gets (And Stays) in our Heads

Locations
Call Number: Y 659.1 Fy, Kids Book / Nonfiction / Careers & Business / Fyvie, Erica
On Shelf At: Downtown Library, Malletts Creek Branch, Traverwood Branch, Westgate Branch

Location & Checkout Length	Call Number	Checkout Length	Item Status
Downtown Kids Books 4-week checkout	Y 659.1 Fy	4-week checkout	On Shelf
Malletts Kids Books 4-week checkout	Kids Book / Nonfiction / Careers & Business / Fyvie, Erica	4-week checkout	On Shelf
Traverwood Kids Books 4-week checkout	Kids Book / Nonfiction / Careers & Business / Fyvie, Erica	4-week checkout	On Shelf
Westgate Kids Books 4-week checkout	Kids Book / Nonfiction / Careers & Business / Fyvie, Erica	4-week checkout	On Shelf

A brand new AD-venture -- An AD-venture into promotion -- Map this AD-venture -- An AD-venture into your brain on ads -- An AD-venture tracker -- A time travel AD-venture -- An AD-venture into your personal brand.
"A visual handbook that guides kids through an ad-saturated world. This fact-packed exploration of how advertising works is a vital, entertaining peek behind the curtain of an industry that influences everything we see. Through sample ads, eye-catching illustrations and funny, relevant examples, readers will learn all about how to decode and think critically about ads, empowering them to make smart decisions. Topics covered include the history of advertising, how ads are created, the anatomy of an ad from brand logo to tagline, how advertisers use psychological tools to get our attention, the cultural impact of advertising and more. Kids will even explore how to build an ad and what goes into the creation of a personal brand."-- Provided by publisher.

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