Marketing Made Simple : a Step-By-Step Storybrand Guide for any Business

Locations
Call Number: 658.802 Mi, Adult Book / Nonfiction / Business & Economics / Marketing / Miller, Donald
On Shelf At: Downtown Library

Location & Checkout Length	Call Number	Checkout Length	Item Status
Downtown 2nd Floor 4-week checkout	658.802 Mi	4-week checkout	On Shelf
Westgate Adult Books 4-week checkout	Adult Book / Nonfiction / Business & Economics / Marketing / Miller, Donald	4-week checkout	Due 05-12-2024

Includes index.
Part I. The three stages of relationship : The one marketing plan you will never regret ; The actual stages of a relationship ; An introduction to the marketing made simple checklist -- Part II. Create your marketing made simple sales funnel: Create your one-liner ; A wireframed website that works ; Lead generator ; The power of email ; Nurture email campaigns ; How to execute the marketing made simple sales funnel.
"Based on Building a StoryBrand by New York Times bestselling author Donald Miller, this checklist is a strategic and actionable guide to applying the StoryBrand framework to any brand and an essential part of any marketing professional's tool kit. Every day, brands lose millions of dollars simply because they do not have a clear message that tells consumers who they are and what value they will add to their customers' lives. To solve this dilemma, Donald Miller wrote Building a StoryBrand, which has become the quintessential guide for anyone looking to craft or strengthen their brand's message. Now, Don is taking it a step further with this five-part checklist that helps marketing professionals and business owners apply the StoryBrand messaging framework across key customer touchpoints to effectively develop, strengthen, and communicate their brand's story to the marketplace." --Jacket.

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