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Let my People go Surfing : : the Education of a Reluctant Businessman, Including 10 More Years of Business Unusual

Chouinard, Yvon, 1938- Book - 2016 658.4 Ch, Adult Book / Nonfiction / Biography / General / Chouinard, Yvon 2 On Shelf No requests on this item Community Rating: 0 out of 5

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Call Number: 658.4 Ch, Adult Book / Nonfiction / Biography / General / Chouinard, Yvon
On Shelf At: Downtown Library, Westgate Branch

Location & Checkout Length Call Number Checkout Length Item Status
Downtown 2nd Floor
4-week checkout
658.4 Ch 4-week checkout On Shelf
Westgate Adult Books
4-week checkout
Adult Book / Nonfiction / Biography / General / Chouinard, Yvon 4-week checkout On Shelf

Foreword -- Preface to the second edition -- Introduction -- 1. History -- 2. Philosophies -- Product design philosophy -- Production philosophy -- Distribution philosophy -- Marketing philosophy -- Financial philosophy -- Human resource philosophy -- Management philosophy -- Environmental philosophy -- Turn around and take a step forword -- Thank you -- Bibliography -- Notes.
In his long-awaited memoir, Yvon Chouinard-legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.-shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian blacksmith to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life--a book that will deeply affect entrepreneurs and outdoor enthusiasts alike.

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Cover image for Let my people go surfing : : the education of a reluctant businessman, including 10 more years of business unusual


PUBLISHED
New York, New York : Penguin Books, [2016]
Year Published: 2016
Description: xiii, 258 pages : illustrations (some color) ; 25 cm
Language: English
Format: Book

ISBN/STANDARD NUMBER
9780143109679
0143109677

ADDITIONAL CREDITS
Klein, Naomi, 1970-

SUBJECTS
Chouinard, Yvon, -- 1938-
Businesspeople -- United States -- Biography.
Social responsibility of business.
Biographies.
Autobiographies.