The Entrepreneur's Toolkit
Book on CD - 2014 BOCD 658.421 Go Oversize 1 On Shelf No requests on this item
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Locations
Call Number: BOCD 658.421 Go Oversize
On Shelf At: Downtown Library
Location & Checkout Length | Call Number | Checkout Length | Item Status |
---|---|---|---|
Downtown 2nd Floor 4-week checkout |
BOCD 658.421 Go Oversize | 4-week checkout | On Shelf |
Compact disc.
12 Lectures / 30 minutes per lecture.
Course no. 5992.
Disc 1: How to come up with a great business idea -- Understanding your market -- Disc 2: Prototypes: making your idea a reality -- Defining your business model -- Disc 3 : Picking your business structure -- Starting your business plan -- disc 4: Market analysis and marketing strategy -- Business logistics and operations -- disc 5: Organizational structure and management teams -- Income statements and balance sheets -- disc 6: Cash flow statements and performance measures -- Conducting risk analysis -- disc 7. Finishing your iness plan -- How to finance your business -- disc 8: From your home office to social media -- Starting a family business -- disc 9: Buying a franchise or other business -- Understanding intellectual property -- disc 10: Managing human resource -- The customer's experience and your brand -- disc 11: Entrepreneurial perspectives -- Entrepreneurial exhaustion -- disc 12: Entrepreneurial leadership -- The successful entrepreneur.
Professor Gerard Puccio, Buffalo State, State University of New York.
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SERIES
Great courses. Professional. Thinking skills.
PUBLISHED
Chantilly, VA : The Teaching Company 2014.
Year Published: 2014
Description: 12 sound discs (approximately 6 hr.) : digital ; 4 3/4 in. + 1 course guidebook (vi, 167 pages : black & white illustrations ; 19 cm)
Language: English
Format: Book on CD
ISBN/STANDARD NUMBER
9781598036510
1598036513
ADDITIONAL CREDITS
Teaching Company.
SUBJECTS
Entrepreneurship.
New business enterprises.
Small business.