Hooked : : how to Build Habit-Forming Products
Book - 2014 658.575 Ey, Adult Book / Nonfiction / Business & Economics / Marketing / Eyal, Nir 1 On Shelf No requests on this item
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Call Number: 658.575 Ey, Adult Book / Nonfiction / Business & Economics / Marketing / Eyal, Nir
On Shelf At: Downtown Library
Location & Checkout Length | Call Number | Checkout Length | Item Status |
---|---|---|---|
Downtown 2nd Floor 4-week checkout |
658.575 Ey | 4-week checkout | On Shelf |
Traverwood Adult Books 4-week checkout |
Adult Book / Nonfiction / Business & Economics / Marketing / Eyal, Nir | 4-week checkout | Due 04-30-2024 |
The habit zone -- Trigger -- Action -- Variable reward -- Investment -- What are you going to do with this? -- Case study : the bible app -- Habit testing and where to look for habit-forming opportunities.
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PUBLISHED
New York, New York : Portfolio/Penguin, 2014.
Year Published: 2014
Description: 242 pages : illustrations ; 22 cm.
Language: English
Format: Book
ISBN/STANDARD NUMBER
9781591847786
1591847788
ADDITIONAL CREDITS
Hoover, Ryan,
SUBJECTS
New products.
Consumer behavior.
Consumers' preferences.