Citizen Coke : : the Making of Coca-Cola Capitalism
Book - 2015 338.766 El 1 On Shelf No requests on this item
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Locations
Call Number: 338.766 El
On Shelf At: Downtown Library
Location & Checkout Length | Call Number | Checkout Length | Item Status |
---|---|---|---|
Downtown 2nd Floor 4-week checkout |
338.766 El | 4-week checkout | On Shelf |
Part 1: Citizen Coke comes of age, 1886 to 1950. Tap water: packaging public water for private profit ; Waste tea leaves: recycling caffeine found in other industries' trash ; Sugar: satiating Citizen Cane's sweet appetite; Coca leaf extract: hiding the cocaine-cola connection ; Cocoa waste: synthesizing caffeine in chemical labs -- Part 2: The costs of empire, 1950 to today. Water from abroad: securing access to overseas oases ; Coffee beans: capitalizing on the decaf boom ; Glass, aluminum, plastic: selling curbside recycling to America ; High-fructose corn syrup: storing sweeteners in stomach silos -- Epilogue. Sustaining Coke's future?
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PUBLISHED
New York : W.W. Norton & Company, [2015]
Year Published: 2015
Description: 416 pages, 8 pages of unnumbered plates : illustrations ; 25 cm.
Language: English
Format: Book
ISBN/STANDARD NUMBER
9780393241129
0393241122
SUBJECTS
Coca-Cola Company.
Soft drink industry.
Sustainable development.
Social responsibility of business.