Build for Change : : Revolutionizing Customer Engagement Through Continuous Digital Innovation
Book - 2014 658.812 Tr 1 On Shelf No requests on this item
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Locations
Call Number: 658.812 Tr
On Shelf At: Downtown Library
| Location & Checkout Length | Call Number | Checkout Length | Item Status |
|---|---|---|---|
|
Downtown 2nd Floor 4-week checkout |
658.812 Tr | 4-week checkout | On Shelf |
Customerpocalypse -- Death by data -- Adding judgement and desire -- Getting it done with customer processes -- Change how you think about technology -- Liberating your organization -- You are your software : the digital imperative.
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PUBLISHED
Hoboken, New Jersey : John Wiley & Sons, Inc., [2014]
Year Published: 2014
Description: xiii, 175 pages : illustrations ; 24 cm.
Language: English
Format: Book
ISBN/STANDARD NUMBER
9781118930267
1118930266
SUBJECTS
Relationship marketing -- Technological innovations.
Customer relations -- Technological innovations.
Internet marketing.