American Gods also paints a startling portrait of culture in the United States. Just as old world gods are real in Gaiman’s novel, the new gods of convenience and technology are real as well. They look silly next to the old gods, but are ultimately just as powerful and no more or less corrupt or corrupting. They hit closer to home. I know no one who has ever sacrificed a child to an old god. We all know of friendships that have been sacrificed to ambition, lust, or selfishness. These modern gods are real. In Gaiman’s world, and also in ours, anything that a person worships with time, attention, and energy becomes a god.
The whole thing books is exciting and thought provoking. Read it.