How To Break Out Of The Pack: Marketing Your Self-Published Book

Wednesday April 18, 2012: 7:00 pm to 8:30 pm -- Downtown Library: Multi-Purpose Room

With the new ease and popularity of self-publishing, everyone from your elderly neighbor to your teenage babysitter is becoming a published author. But how do you combat the hordes of eBooks and print books available to reach your readers and actually sell some books?

Panelists include: Kai Blum, director of Search Engine Marketing at Ingenex Digital in Ann Arbor; Emlyn Chand, president of author PR firm Novel Publicity; and author Ann Pearlman, whose memoir, "Infidelity," was nominated for a National Book Award and a Pulitzer Prize.

The panel discussion will be moderated by Shannon Janeczek, whose full-time gig has been marketing and business writing for almost 20 years. Learn from the pros and get started!