Misbehaving : : the Making of Behavioral Economics

Locations
Call Number: 330.019 Th, Adult Book / Nonfiction / Business & Economics / General / Thaler, Richard H.
On Shelf At: Downtown Library, Traverwood Branch

Location & Checkout Length	Call Number	Checkout Length	Item Status
Downtown 2nd Floor 4-week checkout	330.019 Th	4-week checkout	On Shelf
Downtown 2nd Floor 4-week checkout	330.019 Th	4-week checkout	Due 05-13-2024
Traverwood Adult Books 4-week checkout	Adult Book / Nonfiction / Business & Economics / General / Thaler, Richard H.	4-week checkout	On Shelf
Malletts Adult Books 4-week checkout	Adult Book / Nonfiction / Business & Economics / General / Thaler, Richard H.	4-week checkout	Due 05-09-2024

"Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments"--Amazon.com.

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Interesting Memoir submitted by Ardhi on June 22, 2015, 6:14pm An inside view of a university/intellectual debate. Interesting what a curious mind will show you the way of your life.