The Curriculum : : Everything you Need to Know to be a Master of Business Arts

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The core. Not appearing stupid ; Fabricating a business personality ; Selling, marketing, and negotiating ; Managing ; Group dynamics ; Fundaments of power -- The advanced curriculum. Strategic thinking ; On branding yourself ; Crisis management ; Electronic communications ; Crazy people ; Friends, enemies, and frenemies ; In defense of insincerity ; The zen of cosmic boredom ; Insensitivity training ; A short course in ethics -- Tutorials. Care (and feeding) of senior officer ; Town car management ; Giving an effective presentation ; Consultants ; Business metaphor ; Sex at the office ; Drunkenness and other maladies ; Going off the grid ; Leveraging without a lever ; Is there anything you won't do? ; Losing your mojo ; Maintaining mental fitness ; Dealing with feelings of overwhelming entitlement ; Basic wine and whiskey talk, and a brief word on cigars -- Electives. Hotel living ; Boondoggles and other opportunities for public humiliation ; Yelling and screaming ; Basic bullshitting ; Killing people ; Global business and other culture shocks ; Fear and its relation to business performance ; Rationalization & denial (R&D) ; What about love? ; No guts, no glory -- Glossary of key vocabulary -- Your diploma.
Bing explains how business works, and shows how that knowledge can be used to achieve power, happiness, and indefensible amounts of money. From fabricating a sustainable business personality to mastering electronic communications, and dealing with bosses and other crazy people, he shares his secrets-- along with an attractive diploma, suitable for framing.

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