Fundraising for Social Change
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Includes index.
1. Fundraising framework -- 2. Strategies for acquiring and keeping donors -- 3. Strategies for upgrading donors -- 4. Large-scale fundraising -- 5. Fundraising management -- 6. You the fundraiser -- 7. Budgeting and planning -- 8. Special circumstances.
"Fundraising for Social Change is one of the most widely used books on fundraising in the U.S. This, the sixth edition, is thoroughly revised and updated. It includes hands-on, practical strategies and accessible techniques for both practitioners and activists who want their organizations to grow and thrive. It includes a broad range of topics that have made the book a classic, such as asking for money, planning and conducting major gifts campaigns, using direct mail effectively, conducting capital and endowment campaigns, using the Internet, the relationship between the development director and the executive director, and making a career of social change fundraising"--Provided by publisher.
REVIEWS & SUMMARIES
Summary / AnnotationTable of Contents
Author Notes
COMMUNITY REVIEWS
Play by Play essential submitted by aliciajuly on June 12, 2015, 10:04am This is a good play by play, an essential resource for fundraising for non-profits.
SERIES
Kim Klein's Fundraising series.
PUBLISHED
San Francisco : Jossey-Bass, c2011.
Year Published: 2011
Description: xvii, 515 p. : ill. ; 24 cm.
Language: English
Format: Book
ISBN/STANDARD NUMBER
9780470887172
0470887176
SUBJECTS
Fund raising.
Nonprofit organizations -- Finance.