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Insanely Simple : : the Obsession That Drives Apple's Success

Segall, Ken. Book - 2012 658.409 Se 1 On Shelf No requests on this item Community Rating: 0 out of 5

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Call Number: 658.409 Se
On Shelf At: Downtown Library

Location & Checkout Length Call Number Checkout Length Item Status
Downtown 2nd Floor
4-week checkout
658.409 Se 4-week checkout On Shelf

Includes index.
Think brutal -- Think small -- Think minimal -- Think motion -- Think iconic -- Think phrasal -- Think casual -- Think human -- Think skeptic -- Think war -- Think different.

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Cover image for Insanely simple : : the obsession that drives Apple's success


PUBLISHED
New York : Portfolio/Penguin, 2012.
Year Published: 2012
Description: xi, 225 p. ; 24 cm.
Language: English
Format: Book

ISBN/STANDARD NUMBER
9781591844839

SUBJECTS
Jobs, Steve, -- 1955-2011.
Apple Computer, Inc.
Creative ability in business.
Marketing.