American Icon : : Alan Mulally and the Fight to Save Ford Motor Company
Book - 2012 338.762 Ho, Adult Book / Nonfiction / Business & Economics / General / Hoffman, Bryce G None on shelf No requests on this item
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Downtown 2nd Floor 4-week checkout |
338.762 Ho | 4-week checkout | Due 05-12-2024 |
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Adult Book / Nonfiction / Business & Economics / General / Hoffman, Bryce G | 4-week checkout | Due 05-07-2024 |
An account of the near-collapse of Ford in 2008 outlines the efforts of CEO Alan Mulally to save the company, describing Ford's subsequent transformation into the world's most profitable automobile business.
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PUBLISHED
New York : Crown Business, c2012.
Year Published: 2012
Description: x, 422 p., [8] p. of plates : ill. ; 25 cm.
Language: English
Format: Book
ISBN/STANDARD NUMBER
9780307886057
0307886050
SUBJECTS
Mulally, Alan R.
Ford Motor Company.
Automobile industry and trade -- History.