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Why we buy : the Science of Shopping

Underhill, Paco. Book on CD - 2011 BOCD 658.834 Un 1 On Shelf No requests on this item Community Rating: 0 out of 5

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Call Number: BOCD 658.834 Un
On Shelf At: Downtown Library

Location & Checkout Length Call Number Checkout Length Item Status
Downtown 2nd Floor
4-week checkout
BOCD 658.834 Un 4-week checkout On Shelf

Compact discs.
Unabridged.
"Updated and revised for the Internet, the global consumer, and beyond." -- container.
"Tracks Every 3 Minutes for Easy Bookmarking"--Container.
Read by Mike Chamberlain.
Revolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture--full of fresh observations and important lessons from the cutting edge of retail. New material includes the latest trends in online retail and a guided tour of the most innovative stores, malls, and retail environments around the world.

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PUBLISHED
Ashland, OR : Blackstone Audio, Inc., p2011.
Year Published: 2011
Description: 10 sound discs (ca. 12 hrs.) : digital ; 4 3/4 in.
Language: English
Format: Book on CD

ISBN/STANDARD NUMBER
9781441789396
1441789391

ADDITIONAL CREDITS
Chamberlain, Mike.
Blackstone Audio, Inc.

SUBJECTS
Marketing research.
Consumer behavior.
Shopping.