Sneaker Wars : : the Enemy Brothers who Founded Adidas and Puma and the Family Feud That Forever Changed the Business of Sport

Smit, Barbara. Book - 2008 None on shelf No requests on this item Community Rating: 4.3 out of 5

AADL has no copies of this item

Traces the fierce rivalry between brothers Adi and Rudi Dassler, who launched a successful shoe business from their mother's laundry room in Germany before a bitter feud prompted their separation and launch of competitors Adidas and Puma.

REVIEWS & SUMMARIES

Library Journal Review
Publishers Weekly Review
Summary / Annotation
Excerpt

COMMUNITY REVIEWS

Interesting submitted by Annie B. on August 7, 2012, 12:12pm a look into the business behind the sport.

interesting submitted by Jackie77 on July 12, 2015, 8:39pm Well written account of shoes and athletics and a family feud with it

PUBLISHED
New York : Ecco, c2008.
Year Published: 2008
Description: xvi, 384 p. : ill. ; 24 cm.
Language: English
Format: Book

ISBN/STANDARD NUMBER
9780061246579
0061246573

SUBJECTS
Dassler, Adi, -- 1900-1959.
Dassler, Rudi, -- 1898-1974.
Adidas-Salomon AG.
PUMA AG Rudolf Dassler Sport.
Sporting goods industry -- Germany -- History.
Footwear industry -- Germany -- History.
Athletic shoes -- History.