Book

The long tail : why the future of business is selling less of more

by Anderson, Chris, 1961-

There are currently 2 available

Where To Find It

Call number: 658.802 An

Available Copies: Malletts Adult, Pittsfield Adult

Show All Copies (5)

Location	Call Number	Branch	Item Status
Downtown 2nd Fl.	658.802 An	Downtown	Due 02-26-12
Malletts Adult	658.802 An	Malletts Creek	Available
Pittsfield Adult	658.802 An	Pittsfield	Available
Traverwood Adult	658.802 An	Traverwood	Due 03-06-12
West Adult	658.802 An	West	Due 02-20-12

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Community Reviews

Long tail is a big trend that we shouldn't overlook

submitted by mmitchel on January 25, 2007, 10:18 pm

Chris Anderson has captured a new trend that will affect the future of business. With online businesses carrying more possible inventory (and not even necessarily in one location) they have a chance to sell a wider variety of items. In the past there was a limit to how much inventory a store could carry--not anymore. Once you read it you'll understand why Amazon and NetFlix will continue to prosper while brick and mortar stores may falter.

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